Here London hero banner design

Here London

Company creation

Here, a multi-disciplined international property group who focus on land and new homes, approached We Are Fred to name, brand and position the new venture. Our job was to first create a company name and strategic platform, and then to design an innovative corporate identity that would effectively convey the consultants forward thinking model and value.

The website creates a digital platform where they are able to showcase their experience, future projects and creativity. It has been built to grow as they grow, allowing a degree of flexibility in the CMS system to allow for easy updates and additional pages to be added – without the need to speak to a web developer. We approached the project with a longer term vision –  most businesses want to grow when they launch a new brand. The user experience has been carefully considered – initially aimed at clients – and later will have the mix of B2B and B2C.

As well as the UX, we carefully considered the content on the page – ensuring that it was engaging and created a lasting impression. Video and animation features are key to the design and ensuring a strong foundation for organic SEO – which later will be built upon with a full SEO strategy.

Social Media was also a key area in which the client wanted us to explore. When it comes to social media, we take a strategic approach –  creating a style and strategy that will give market stand out. We designed a modern brand and tone of voice which they use across multiple channels. Clever use of imagery, animations and video – as well as a strong typographic style – convey the skill and expertise behind the brand.

Here have a unique offering in the market and have partnered with We Are Fred  – both for their brand and for the creative marketing of the product they will deliver to market. This is an exciting partnership, and one we look forward to getting more involved with as they grow and develop their market share.
Services
  • Website Design & Build
  • Brochure Design
  • Video
  • CGI
  • Positioning
  • Copywriting
  • Hoarding
Sector
Website
Here London proposal document
Here London brand moodboard
here london creative property partners mobile
here london creative property partners mobile
Here London window graphics