For almost a century, the Hills family has been building for families just like yours, creating the cherished places we all call home. Through many years of change, they’ve learned that home, like family, is one of life’s most important anchors. So it’s worth building well, enabling it to support your future generations. With this, the brand needed a thoughtful evolution. The original lion brandmark contributed a huge amount of brand equity, so we decided to give it a new lease of life. By re-drawing the lion, we crafted a new, more iconic brandmark that allowed for modern functionality and greater visual strength. We also refreshed the colour palette, drawing inspiration from the brand’s rich heritage, and introduced custom illustrations and graphics.